us open 2026

This was a brand identity for US Open 2026. The identity reimagines tennis as more than a tournament—it’s a cultural moment. A celebration of motion, energy, and renewal, the visual identity translates the rhythm of tennis into color, light, and form. Form, texture, and repetition become visual metaphors for performance. Rooted in the US Open’s legacy of breaking barriers, this new era looks forward—serving the future of movement and play.